The UFH market environment has changed a lot in recent years, consumers are cautious about choosing products, and businessmen are uncertain about the development trend of the industry as well as the direction of the industry. In this situation, we would like to visit the industry's top fairs, where brands and products often represent the forefront of industry development.

In the field of HVAC, the MOSTRA CONVEGNO EXPOCOMFORT (MCE) in Milan, Italy and the Internationale Sanitr- und Heizungsmesse (ISH) in Frankfurt, Germany, which are held once a year and alternately, are the top representatives of the globally renowned HVAC trade fairs. Each year the exhibitors are top brands from all over the world who have passed the organisers' qualification tests. To a certain extent, they represent the international leading standard and market preference.

March 12-15, coinciding with the 43rd MCE Milan, which is recognized as an important event in the global HVACR field. Well-known HVAC brands such as DAIKIN, VAILLANT, BOSCH, CALEFFI, REHAU, and VIESSMANN participated in the exhibition.

As a leading manufacturer of UFH materials in China, Earthmother will also be invited to appear in Milan MCE. In fact, this is not the first time Earthmother to participate in an international exhibition. As early as 2017, Earthmother successfully exhibited in Frankfurt ISH, Germany; in March 2018, Earthmother again exhibited in Milan MCE, Italy. At that time, Earthmother with high-end UFH insulation solutions, attracted a large number of foreign customers communicating.

2018 Earthmother exhibits at MCE in Milan

2017 Earthmother exhibits at ISH in Frankfurt

If we were still in the catching-up stage for the previous two exhibitions, then we were pleasantly surprised to find that Earthmother has been on par with or even surpassed international brands in terms of product raw materials, production processes, and technology R&D. Behind the transcendence is Earthmother’s continuous investment and pursuit of innovation for more than ten years.

Earthmother's Jiangsu production base

This year, Earthmother will once again stand on the international stage to show more advanced patented technology and environmental protection concepts, with the best-selling overseas products, as well as new floor heating energy-saving technological solutions so that everyone can witness the rise of China's national brand.